ProbateData
Understanding Probate

What is Probate? A Guide for Wealth Advisors and RIAs

What probate is, what a public probate filing contains, and how RIAs and wealth advisors use filings to reach personal representatives. Includes $124 trillion wealth-transfer data, a mail-first timeline, a sample letter, and FAQ

Jonathan Khorsandi on Sep 29, 2026

Dillon kydd pvdx8c6 Y5 BY unsplash

This guide is educational orientation only and is not legal, tax, or compliance advice. Confirm outreach practices with your chief compliance officer and counsel.

How do wealth advisors use probate filings?

Probate filings are public court records. When an estate opens, the filing usually names the personal representative (PR), the person the court authorizes to settle the estate. Advisors use that record as a timing signal. They identify the PR, wait until a respectful window after filing, and send an educational letter about settlement decisions. Filings work alongside referrals from estate attorneys and CPAs. They cover the weeks before those introductions arrive.

The scale of what is moving

Cerulli Associates projects $124 trillion will transfer through 2048 in the U.S., with about $105 trillion going to heirs. Gen X and Millennials together stand to receive roughly $85 trillion of it. Much of that wealth changes hands through estates, and a meaningful share of estates still need a court-appointed fiduciary to settle them.

The advisory side of that transfer is less settled. Natixis and Rethinking65 (2026) reported that advisors keep about 72% of assets when a spouse inherits, while about 50% of Millennial and Gen X inheritors leave the benefactor's advisor. Protective Life and PLANADVISER (2026) found that among future inheritors expecting $500,000 or more, 77% already work with a financial professional and only 6% plan to use the bequestor's advisor.

The practical reading: retention work with your own clients' families matters, but most inheritors will choose an advisor on their own. The advisors they choose tend to be the ones who show up with useful help when decisions arrive.

What is probate?

Probate is the court-supervised process that settles a deceased person's estate. The court validates a will (or applies state intestacy rules when there is none), appoints someone with authority to act, identifies and values estate assets, pays valid debts, expenses and taxes, and distributes what remains.

When the process starts, the petition and related documents become a public filing. That filing is the signal this guide is about.

Why do estates still go through probate?

Bypass tools work, but they rarely cover everything. Caring.com's 2025 Wills and Estate Planning Study found that only 24% of U.S. adults report having a will. Even households with a will, TOD accounts and a trust often leave gaps: a house titled only in the decedent's name, a bank account with no POD beneficiary, or a trust that was never fully funded.

Often still needs probateOften bypasses probate
Assets titled only in the decedent's nameJoint tenancy with survivorship
Tenants-in-common interestsPayable-on-death (POD) bank accounts
Personal property and untitled leftoversTransfer-on-death (TOD) brokerage accounts
Business interests without a transfer planRetirement accounts and life insurance with living beneficiaries
Anything a will says must go through the estateAssets in a funded revocable living trust
Estates above a state's small-estate thresholdEstates under a state's small-estate threshold

Thresholds and procedures vary by state, so matter-specific questions belong with local counsel.

Who is the personal representative?

The personal representative is the person or institution the court authorizes to administer the estate. Depending on the state, the role is called an executor (named in a will) or an administrator (appointed by the court).

For outreach purposes the PR is the natural first contact. The PR is named in a public record, holds the authority to act, and is usually an adult child working through paperwork, idle cash and family questions at the same time. Heirs matter, and the PR is how you reach them.

What does a probate filing contain?

Filings vary by county and by case. A typical filing includes the case number, county, filing date, the decedent's name, the petitioner or PR, estate counsel, and sometimes named heirs or interested parties.

Filings do not include asset values, account holdings, or how the family plans to settle the estate. A mailing address, phone number or email for the PR has to be found separately, which is what skip tracing does. A filing tells you an estate has opened and who is authorized to act. It does not tell you whether the family needs an advisor or whether the estate fits your minimums.

A typical timeline

This is an illustrative sequence, not a legal schedule. Actual timing varies by state and county.

StageWhat happensWhat it means for outreach
DeathFamily handles funeral and immediate logisticsNo outreach
Petition filedA petition opens the estate and asks the court to appoint a PRFiling becomes public
PR appointedThe court authorizes the PR to actStart your clock here
30 to 60 days after filingThe PR begins gathering assets, notifying creditors and making decisionsA common window for a first letter
60 to 90 days after filingCash decisions, beneficiary accounts and property questions come upA useful follow-up window

The rule of thumb is to start from filing and appointment, never from the obituary. Set the exact window with your firm's policy and counsel.

How do you reach out?

Who do you contact first?

The PR, by mail. Contact heirs only when the PR is an institution or unresponsive, or when your niche is specifically heir-side sudden wealth. Estate attorneys and CPAs are relationship partners, not cold-contact targets.

What does a mail-first sequence look like?

Four touches over about 60 to 90 days:

  1. Letter 1, about three to six weeks after filing. One sentence of condolences. A plain statement of who you are and what you help with. A short checklist. No ask beyond "reply if this is useful."
  2. Letter 2 or a compliant email, 10 to 14 days later. One concrete resource, such as the money decisions PRs commonly face in the first 90 days.
  3. Optional phone call, two to three weeks later. Only if the number is DNC-scrubbed, your firm permits it, and no earlier letter asked you to stop.
  4. Final note, around day 60 to 90. A last useful resource, then long-term nurture or close the file.

What might the first letter say?

This is a sample to adapt with your compliance team. Nothing here is approved copy.

Dear [Name],

I was sorry to see that your [relationship] passed away. I am writing because I noticed that you were named as personal representative for the estate in [County].

I am a [credential] at [Firm], and I help families with the financial decisions that follow a death, such as what to do with cash in the estate, how beneficiary accounts work, and how to coordinate with the estate's attorney and CPA. I have enclosed a one-page checklist of decisions personal representatives commonly face in the first 90 days.

You do not need to respond. If a conversation would be useful, my direct line is [number]. If you would prefer not to hear from me again, reply to this letter or call and I will remove your name.

Sincerely, [Name]

Every touch should identify who you are, avoid any suggestion that you represent the estate or practice law, and make declining easy.

When should you not call?

Do not call when the family has asked you to stop, when the number is on a DNC list, when the estate looks contested, when it is funeral week with no PR appointed, or when your CCO has not approved the channel and script. Do not use autodialers, SMS blasts or AI voice without proper consent. Mail can still be appropriate in cases where phone is not.

Filings and COI referrals: how they compare

 Wait for a COI introductionFiling-based outreach
TimingSet by someone else's calendarSet by the public docket and your process
First-touch trustWarm when it worksCold start, so you have to earn it
VolumeUnpredictableA steadier flow of new filings in covered counties
Best useWhen counsel or the CPA is ready to introduce youWhen the filing is public and no introduction has arrived

Use both. A referral from an attorney or CPA will outperform any cold letter, and it is worth protecting those relationships first.

Compliance basics

These are general patterns. Confirm all of them with your CCO and counsel before you scale.

Advisors generally may contact retail individuals identified from public records, subject to marketing and telemarketing rules. Estate attorneys generally may not solicit the same way, so do not blur your role into practicing law. Communications should follow FINRA and SEC marketing standards and stay supervised and archived. On the phone, your firm owns DNC and TCPA compliance, and manual dialing is the safer pattern. Email follows CAN-SPAM. Direct mail is often the lowest-friction cold channel for public-record contacts, provided the copy is truthful.

What are the limits?

Filings are a starting point, and several things can limit their value.

  • Many estates will not fit your minimums, and a filing does not show asset size.
  • Some PRs are institutions such as banks or trust companies, and they will not respond the way an individual would.
  • Contested estates are a poor fit for outreach.
  • Contact data can be incomplete or out of date, so skip-traced details need to be verified and scrubbed.
  • Nothing here replaces judgment about which families you can help.

Names alone are not a pipeline. You still need an offer for the first 90 days, approved copy, scrubbing, a CRM that logs every touch and honors every stop request, and a written cadence with a stop rule.

Where ProbateData fits

ProbateData has monitored courthouse probate filings since 2009, and delivers named PR and heir contacts with skip-trace enrichment across a large set of U.S. counties. Real estate professionals have used the data for years to help families with inherited property. The same public-record feed can support advisory outreach when it is paired with an advisor-appropriate process and your firm's compliance framework.

We are expanding this work toward wealth advisors, and early users are helping shape filters and onboarding. To ask about coverage in your area, contact the ProbateData team through this site.


FAQ: probate filings for wealth advisors

What is probate?

Probate is the court-supervised process of settling a deceased person's estate: validating a will (or applying intestacy rules), appointing a personal representative, identifying assets, paying debts and taxes, and distributing what remains. A probate filing is the public record that opens or advances that process. It often names the PR, counsel, and sometimes heirs, which is why advisors use filings as a timing signal.

How big is the wealth transfer tied to inheritance?

Cerulli Associates (2024) projects about $124 trillion in U.S. wealth transferring through 2048, including about $105 trillion to heirs. Not every dollar passes through probate, and no reputable public source publishes a probate share of that total, so this guide does not estimate one. What the data supports is that wealth is moving at historic scale and many households still lack complete bypass planning.

Why do estates go through probate if people use TOD accounts and trusts?

Bypass tools only cover the assets they actually reach. Sole-name real estate, tenants-in-common interests, unfunded trusts, and accounts without living beneficiaries often still require probate. Families frequently hold a mix of assets that transfer by contract and assets that need court authority, so a filing can appear even when part of the estate has already moved outside probate.

What is a personal representative?

A personal representative is the person or institution the court appoints to administer a decedent's estate. Depending on the state and whether there is a will, the role may be called executor or administrator. The PR is usually the first person to contact because the PR is named, authorized, and managing early settlement decisions.

Can financial advisors contact probate filing contacts?

Generally, advisors are not subject to the same live-solicitation limits that restrict many estate attorneys. Mail, compliant email, and carefully run phone outreach to individuals identified from public records can be permitted when marketing, telemarketing and books-and-records rules are followed. Your firm and CCO set channel policy, so confirm with counsel before scaling. This is not legal advice.

Why wait for PR appointment instead of using an obituary?

An obituary marks a death. A PR appointment marks a public decision-maker and the point when families begin facing cash, beneficiary and account decisions. Waiting until a PR is named, usually several weeks after filing, also avoids the appearance of chasing grief.

Should I contact the PR or the heirs first?

Start with the PR. Heirs are a secondary contact, most useful when the PR is an institution or unresponsive, or when your practice focuses on heir-side sudden wealth. Avoid messaging that pits family members against each other or implies knowledge beyond the public record.

Do probate filings replace COI relationships?

No. Estate attorneys and CPAs remain high-trust referral partners. Filings cover the gap when a case is already public and no introduction has arrived. Protect your COI relationships and run a filing-based cadence for estates outside those introductions.

How is advisor outreach different from real estate probate outreach?

Real estate outreach focuses on property: listing, sale or purchase. Advisor outreach focuses on settlement planning, idle cash, beneficiary accounts, rollovers and ongoing advice. The public filing layer is the same. The offer, scripts, compliance stack and success measures are different, and the goal is a fitting conversation, not a listing.

What should outreach copy avoid?

Do not imply that you represent the estate, practice law, or have any court relationship. Do not lead with product performance, guaranteed outcomes or pressure. Do not make contact during funeral week with no PR appointed. Do not ignore stop requests. Identify yourself, offer settlement help, and make declining easy.

Is a contact list enough to build a pipeline?

No. Names and contact details are the first input. You still need an offer for the first 90 days, approved copy, scrubbing and logging, judgment about which estates fit, and a written stop rule.

Who should approve this before we start?

Your CCO or equivalent, and usually firm counsel, for scripts, vendors and channel rules. State waiting-period and telemarketing rules vary, so document your process before adding volume.


Quick checklist

  •  Separate retention (your clients' families) from acquisition (new estates).
  •  Understand what probate is, why estates file, and what can bypass it.
  •  Start your clock at filing and PR appointment, never at the obituary.
  •  Contact the PR first, by mail.
  •  Lead with a useful checklist, not a product.
  •  Stop immediately on any opt-out.
  •  Keep your COI relationships and use filings to cover the gap.
  •  Get scripts, vendors and channels approved by your CCO and counsel.
  •  Measure conversations and fit, not records purchased.
  •  Write down your cadence and your stop rule.

Sources

  • Cerulli Associates, "Cerulli Anticipates $124 Trillion in Wealth Will Transfer Through 2048," December 5, 2024: cerulli.com
  • Caring.com, 2025 Wills and Estate Planning Study: caring.com
  • Rethinking65, "Advisors Aren't Losing Widows, They're Losing the Next Generation" (Natixis data), 2026: rethinking65.com
  • PLANADVISER, "Retaining Inheritors as Clients Beyond the Great Wealth Transfer" (Protective Life data), 2026: planadviser.com

This guide is educational orientation only and is not legal, tax, or compliance advice. Confirm outreach practices with your chief compliance officer and counsel.